How do you choose?
The Instagram accounts you follow?
What’s your criteria? The factors which determine whether you deem an account worth following (or not). What are your considerations? Why do you follow the ones you do? In a sea of 300 million daily active users (gasp), I’m curious to know how you make your selection.
I know of many who follow those we consider Instagram celebrities for the sheer sake of association, in the hopes of (a) getting the attention (and perhaps even response to a comment) from these; and (b) attract a following from like-minded groupies to add to their own numbers. Not that there’s anything wrong in this mentality, and, in fact, I’ll even go so far as to say it’s an approach we’ve all adopted at least once in our social media lifetimes (be it for other platforms or the money-making machine that is now Instagram).
However, I personally no longer do that.
In March, I reduced the number of accounts I follow from over 600 to under 160.
And that number is edited on a daily basis. Really, really.
Just as I do when it comes to following blogs, I always put content first. And by content, I don’t mean glossy lookbooks. I can easily pick up Harper’s Bazaar for that. By content, I mean well thought out, artfully curated presentations. Incidentally, following a blog does not translate into the automatic following of the same person’s Instagram account, and vice versa, i.e., I worship Susie Bubble as a writer and devour every word that pours forth from her mind ever so feverishly. When it comes to her Instagram account, however, the feed bores me.
STORIES TOLD IN SQUARES
With an editorial (and/or avant garde) approach, and not only towards the garments that person might be parading in. For instance, I’m an avid fan of Natasha Davydova. Take a trip to her account and see for yourself. Her pictures are straight off the pages of a magazine, and in the most unlikely of settings (which I absolutely love) such as a couch in a field. In front of a carousel. Amidst a tribe of goats (priceless). Lounged against a bale of hay.
In addition, I pay very close attention to the perceived personality of a particular account.
Does it speak to me? Or is it the complete antithesis of my own? So much so that it intrigues me beyond measure? Such as Lizzie In Lace. Elizabeth’s style is the polar opposite of mine, and that’s why I adore it (and her) to the moon and back. Each time I look at the photos in her feed, I feel transported to a dreamy world of butterflies and unicorns and white picket fences.
This post would be incomplete if I did not mention Chriselle. True, she’s an immensely famous and successful blogger. Stylish like hell but that’s not why I respect her. It’s because of how tenacious and committed she is (she started from ground zero, even resorting to sleeping in her car during the early years, to having a team and gorgeous office space today); how hard she tries to be a good mother (I admit, Chloe aka Clobear reminds me a lot of Eve when she was that age); and how to this day, she still appears genuinely excited and passionate about design and designers.
And being a gym rat, you’ll find within that line-up, the fitness gurus upon whose tabernacles I worship. All experts, focused on specific parts of the body (that sounded so wrong, I know). All of whom are an infinite source of inspiration and encouragement for me to go forth, and finish that one final set.
But enough about me. What about you?
Why do you follow the accounts you do?
Finally made the transition to AV and am now on YouTube as well as Snapchat (sheela.goh), would adore your support through subscribing to my channel/adding my snaps.
p/s my photos are by Sofia Touassa
I link up here.